Nokia 6265i

Blows up everything and transforms into Nokia 6265i. Excellent concept and beautifully visualized.

Speak

Here's an amazing commercial from MTV. Without one understandable word, the ad communicates better than most ads that carry understandable words.

Faster than a bullet

New spot for the Renault Clio

Agency: Saatchi & Saatchi, Italy

Bombay Saphire Gin

Here's some beautiful and well directed spots done for Bombay Saphire gin in United States.

via adrants

Papa John's Pizza

This is a clever and simple idea in promoting Papa John's Pizza. Saatchi & Saatchi Peru won a gold at Cannes for stucking this cool little piece on someone’s door. Simply great!

Gazelle and a Lion

New commercial from Hyundai featuring a Gazelle and a Lion... with a twist. Rethink Everything.

The Barcode Revolution

Cannes Titanium Lions winner. What an innovative and integrated new medium, check this out!

Agency: DESIGN BARCODE, Tokyo

Description:
Unsightly barcodes have been raping the beauty of package design long enough. That's why we came up with a way to give barcodes a fun and beautiful makeover, while keeping its functional utility intact. We christened this new type of barcode the "Design Barcode" and pitched it to various manufacturers throughout Japan. As a result, many companies adopted it into their package design, and we helped to turn barcodes into a new channel for companies to communicate to their consumers.

Launch and Execution:
We first created some 200 barcode designs, and then published them in a design book called "The Barcode Revolution". At the same time this book was published, a renowned beverage company bought our idea, and Design Barcodes made its first appearance in the actual marketplace. This double impact caused a sensation in the media, and we succeeded in obtaining free publicity for Design Barcodes in all major media, including TV, newspapers, magazines, Web, and radio. We also actively worked to publicize Design Barcodes by taking out ads in financial newspapers and sending direct mails to promising companies.

Results:
As of today, 15 companies are utilizing Design Barcodes in their packaging, and approximately 60 kinds of Design Barcodes are circulating in the marketplace. There have been zero instances of false readings resulting from these barcodes. All in all, we have succeeded in generating 1 million dollar worth of free publicity for Design Barcodes through all of our activities, and not only that, we have been able to make a priceless contribution to the market by bringing countless smiles to the faces of Japanese consumers.

Still Free

STILL FREE Viral Vedio won a Cyber Lions Grand Prix.

Agency: Droga5, New York

Synopsis:
Designer/Graffiti artist Marc Ecko founded Ecko Unltd in 1993. Today the company has revenues in excess of US $1billion. Our objective was to reinforcing Ecko's graffiti heritage to enhance both the Ecko brand and street credibility. We created a controversial viral film not only to be viewed, but debated at length. The film depicts graffiti artists breaking into Andrews Air Force Base and tagging Air Force One with "Stillfree". StillFree is the company mantra. Released to 20-targeted websites, our audience then championed it to the widest possible audience - reaching every major website/blog and news network in the country.

VW Configurator

Another Grand Prix win for Crispin Porter + Bogusky. VW Configurator, which was developed in part by IQ Interactive, took home a Cyber Lions Grand Prix.

Agency: Agency: CRISPIN PORTER + BOGUSKY, USA

Cannes Lions - Outdoor Grand Prix

Title: HUNGOVER
Category: Corporate Image
Product or Service: MUSEUM
Advertiser: TATE BRITAIN

Agency: FALLON LONDON, United Kingdom

Cannes Lions - Press Grand Prix

Title: PERISCOPE
Category: Entertainment & Leisure
Advertiser: LEGO

Agency: FCB JOHANNESBURG, South Africa

Cannes Lions - Film Grand Prix

Title: NOITULOVE
Category: Alcoholic Drinks
Advertiser: GUINNESS

Synopsis:
Three young men at a bar drink Guinness. Suddenly the action pauses and the film starts to play in reverse. The men walk backwards out of the bar. As they walk they seamlessly go back down the evolutionary chain through hundreds, thousands, millions of years. Super: GUINNESS. Good things come to those who wait.

Agency: ABBOTT MEAD VICKERS.BBDO, London